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According to Youtube data, it left Netflix behind

Youtube, the popular video sharing platform, seems to have left Netflix behind with advertising revenues when we look at the financial data of 2021. The fact that Youtube has left behind Netflix, which has many subscribers around the world, reveals the growth of the digital advertising industry. Digital Marketing, Google ADS ads, SEO, web design, YouTube ads and your closest solution partner in more areas of the Stage Media Digital Advertising sector compiled the results of the growth in the Digital Advertising sector.

YouTube, which increases its acceleration with the Youtube Shots feature developed to compete with the short video sharing platform Tiktok, seems to have started its fast in 2022.

The company has announced that Youtube Shorts videos have reached a total number of views exceeding a total of 5 trillion. Youtube, which allocated a budget of 100 million dollars in 2021 to those who produce Shorts content in order to attract more content producer to him, also announced to the public that they would use this fund in more than 100 countries.

Considering the financial data of 2021, Youtube’s advertising revenue reached a giant figure of $ 28.8 billion. This is a proof that brands now see the shortest way to reach consumers as Youtube ads.

In the last quarter of 2021, Netflix’s revenue was announced as $ 7.7 billion, while Youtube only earned an income of $ 8.6 billion from ads. The difference is that Netflix does not spend money to fill the content of Youtube in spite of spending millions of dollars to produce or buy the contents of Netflix.

Technology giant Google’s CFO CFO Ruth Pore, said they will continue to invest in order to evaluate long -term opportunities.

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