Social Insight
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Wix’s New AI Assistant Enables Meaningful Improvements To SEO, Sales And Productivity
Wix announced a new chat-based AI assistant named Astro that simplifies site operations and business tasks, giving users faster access…
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Structured Data Still Essential in AI Search Era
Google leaders shared new insights on AI in search and the future of SEO during this week’s Google Search Central…
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HubSpot Announces 200+ Features At Spring Spotlight 2025
HubSpot has introduced over 200 product updates and features as part of its Spring 2025 Spotlight release. The updates include…
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Developing A Review & Brand Strategy Across 10 Or 100s Google Business Profiles
Google Business Profiles (GBPs) have become essential for local search visibility, customer confidence, and driving foot traffic, especially for businesses…
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To Navigate AI Turbulence, CMOs Can Apply The Flywheel Model
Right now, as technology changes daily, chief marketing officers face exceptional levels of change and uncertainty. But it’s not for…
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Google Files Patent On History-Based Search
Google recently filed a patent for a way to provide search results based on a user’s browsing and email history.…
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Using Local Business Partnerships And Collaborations To Build Authority And Visibility
All businesses, large or small, must establish a level of authority for the products and/or services they offer in the…
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What This Means For Marketers
The cost of using advanced AI has fallen sharply. Since late 2022, the price of using GPT-3.5-level AI models has…
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Google Confirms Discover Coming to Desktop Search
Google has announced plans to bring Discover to desktop search. This move could change how publishers get traffic from Google.…
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Ecommerce PPC Challenges & Strategies For Second-Hand Retailers
The second-hand ecommerce sector is significant. The market for global resale apparel alone reached $227 billion in 2024 and is…
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