Social Insight
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Product Content Makes Up 70% Of Citations
A new study tracking 768,000 citations across AI search engines shows that product-related content tops AI citations. It makes up…
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How To Get Brand Mentions In Generative AI
There’s been a lot of talk recently about whether large language models (LLMs) are replacing a considerable amount of Google…
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What It Is & Why It Matters In A Cookieless World
In recent years, the digital marketing landscape has experienced significant shifts, particularly concerning user privacy and data tracking mechanisms. Notably,…
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Marketing To Machines Is The Future – Research Shows Why
A new research paper explores how AI agents interact with online advertising and what shapes their decision-making. The researchers tested…
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Google Updated Documentation For EEA Structured Data Carousels (Beta)
Google updated the structured data documentation for their European Economic Area (EEA) carousels that are currently in beta. A notable…
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Top Gen AI Use Cases Revealed: Marketing Tasks Rank Low
New research shows marketers aren’t using generative AI as much as they could be. Marketing applications rank surprisingly low on…
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Content Plan Template & How To Adapt It To Your Needs
Consistency is crucial when posting content to ensure your customers remain engaged with your business and its products. To maintain…
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How To Apply E-E-A-T To Your Site & Boost On-Page SEO
To crack down on misinformation in content and enforce quality guidelines, Google came up with the concept of experience, expertise, authoritativeness, and…
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How To Install The Google Tag For Conversion Tracking
Tracking conversions in Google Ads isn’t optional if you care about making the most of your ad budget. Without it,…
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ChatGPT Expands Memory Capabilities, Remembers Past Chats
OpenAI has added better memory features to ChatGPT. Now, the AI can remember more from your past chats. This means…
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