Social Insight

We Figured Out How AI Overviews Work (& Built A Tool To Prove It)

This post was sponsored by Market Brew. The opinions expressed in this article are the sponsor’s own. Wondering how to…

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Google Discover Desktop Data Already Trackable In Search Console

Google Discover desktop data is already trackable in Search Console. Here’s how to prepare ahead of the full rollout. Data…

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What Sundar Pichai Won’t Tell You

Google claims AI Overviews are revolutionizing search behavior. But the data tells a different story. Since launching AI Overviews in…

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How To Convince C-Suite To Support Brand-Based SEO

In this edition of Ask An SEO, a marketing leader reaches out with a question: My company put pressure on…

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Google Clarifies Googlebot-News Crawler Documentation

Google updated their Google News crawler documentation to correct an error that implied that publisher crawler preferences addressed to Googlebot-News…

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Updating XML Sitemap Dates Doesn’t Help SEO

Google’s John Mueller clarifies that automatically changing XML sitemap dates doesn’t boost SEO and could make it harder for Google…

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Google Now Allows Top Ads To Appear At Bottom Of Search Results

Google Ads introduced a quiet but impactful change last week to how ads can show up on the search results…

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Reddit Mods Accuse AI Researchers Of Impersonating Sexual Assault Victims

Researchers testing the ability of AI to influence people’s opinions violated the ChangeMyView subreddit’s rules and used deceptive practices that…

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ChatGPT Adds Shopping, WhatsApp Search, & Improved Citations

OpenAI has added several new features to ChatGPT’s search tool. You can now shop for products, search through WhatsApp, and…

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Navigating The Complexities Of International PPC Working With Agencies

Running PPC campaigns in one country is challenging enough. Add multiple countries, languages, regulatory quirks, and agency partners into the…

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