T-Mobile stores are full to the brim while AT&T and Verizon stores remain empty: a claim that multiple users have backed up with anecdotes of their own. Now an online poster claiming to be a Verizon employee has said that they have noticed a massive decrease in the number of customers coming into the store.
This claim was also corroborated by multiple people in the comments, both Verizon customers and employees alike. Apparently this year has produced even emptier Verizon stores than the last one. Employees also say that they expect the situation to get worse over time.
Some Verizon customers chimed in with why they try to avoid going to the store even if they want to support them. Most pointed out that going to a Verizon store often led to a representative telling them that they need to call customer support anyway. Others said that they have had instances where they found extras on their bill that they had never asked for.
Verizon is desperate for customer retention. | Image credit — PhoneArena
However it’s worth remembering that changes to local store traffic is not an accurate representation of what’s going on at large. While there are many reports of empty stores there are a few about the opposite happening as well. A couple of Verizon employees claim that a lot of new customers are coming in worried about the effects of tariffs.
Like T-Mobile, though, I expect Verizon will also try to shift its business model to an app and its website to reduce its reliance on physical stores in the near future.
