This is the power of directional sound. Directional sound or ultrasonic speakers are changing the way we experience sound in almost every environment. The ability for sound to be directly projected into a specified area or direction allows for unique experiences that cannot be replaced with traditional speakers.
What is Directional Sound?
Directional sound is an audio technology that uses ultrasonic waves to project sound in a specified direction. Unlike normal speakers, where the sound waves travel in all directions, they only project the sound to a specific area. This creates an audio “beam” where sound can only be heard within a designated area.
One of the most optimal things about directional sound is the ability to listen to music or hear anything you want without disturbing anyone else. Directional sound is very useful in environments where multiple people are present, but each of them needs an individual listening experience.
Applications of Directional Sound
There’s a lot of potential for innovative uses of directional sound, and we’re only seeing the beginning. For example, in retail settings, businesses can use the audio technique to play custom ads or information to individual customers. In museums, directional sound can offer audio guides or interactive experiences without disrupting an entire space. Even in digital signage, if companies have the right tools to control sound, they can send custom audio messages to individuals who pass by.
If you’re interested in how directional sound is shifting industries, take a look at how the technology is being used in retail, museums, and trade shows.
The Future of Targeted Audio Experiences
Directional sound is revolutionizing the way we experience audio in public spaces. With the ability to direct sound specifically where you want it, industries such as retail, museums, and digital signage are leveraging the technology to engage with their audiences. The development of directional sound technology is expected to lead to even more unknown applications in the future. Focusonics speakers are one innovative manufacturing example within the field of directional sound, adding new ways to interact with your guests or customers in more innovative ways.
